“Care is good”

01.06.2010 17:17

BBT Group launches care campaign at Ecumenical Church Congress in Munich

Under the slogan “Care is good,” the hospitals and social institutions of the BBT Group are launching a multi-year care campaign at the 2nd Ecumenical Church Congress from May 12th to 16th, 2010 in Munich. “With our campaign we would like to raise awareness of the importance of care in our society and invite people to discover the many positive sides of care, be it as a patient, a resident of a senior care facility or as a profession,” describes Brother Alfons-Maria, spokesman for the Management of the BBT Group, the goals. The campaign focuses on the topics of “quality” and “professionalism”. To ensure that care continues to be “good for you,” the BBT Group is launching the “1,000 Good Reasons” postcard campaign on May 12, 2010, with which it is promoting support in working for better conditions in geriatric and health care. The letters are to be presented to the “Federal Ministry of Nursing” on May 12, 2011, International Nursing Day.

“Care is good” – campaigns have been carried out throughout the year at all locations of the BBT Group’s hospitals and social facilities in Baden-Württemberg, Rhineland-Palatinate, Saarland and North Rhine-Westphalia. Detailed information, event information and films can also be found on the campaign homepage www.pflegetutgut.de from June 1st.

12.05.2010